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Europe-wide association with ambitious goals – A week ago today, the European Equestrian Business Association (EEBA) was launched in Cologne. Under the motto “One Passion, one Voice!”, the association wants to act as an advocate vis-à-vis the public and politics for all professional groups and companies active in the equine sector – from industry to science, service providers to media. The association ́s president is Olympic champion Ingrid Klimke.The European Equestrian Business Association has set itself several goals. Above all, the intention is to speak with one voice in Brussels for the horse industry, which has an annual turnover of 112 billion euros and secures 900,000 jobs around the horse.This is to be achieved in different areas.Given the economic importance of the equine sector, lobbying is high on the association’s to-do list. The circle of 35 founding members, who came together on the premises of the Köln Messe, represents a